Audience & Offer Readiness Add-On Service
When marketing needs a clearer starting point
You can know your work inside and out and still find that it takes a minute for buyers to “get it.”
This add-on is for situations where the value is clear internally, but marketing will work better if that value is immediately understandable to someone outside your business, without a long explanation.
Available as an add-on to Essentials only. +$750
This is a good fit if:
Your offer makes sense once you explain it, but not right away
You notice yourself giving context before people understand the value
Different audiences respond to different parts of the message
People ask follow-up questions instead of saying, “that makes sense”
You want marketing to focus on visibility, not explanation
What this add-on does:
Instead of creating content or campaigns, it focuses on:
What buyers need to understand first
What should be obvious right away
How the value is framed before interest or buy-in
The outcome is a clear, buyer-led foundation that makes execution simpler.
What’s Included
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Buyer-focused value and differentiation
Clear language that explains why this matters to your buyer and what makes it different — without needing a long explanation.
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Audience-specific one-pagers (up to three)
Short pages that explain your offer clearly for different audiences, without changing what you do.
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One outreach / intro script
A final review to make sure the value is clear and everything is set up for Essentials to work well.
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Readiness check before execution
When we deliver, it’s not just a finished product—it’s a solution you can trust, backed by real care and effort.